While in law school, CEO  Adam Bruder-Wexler organized and attended many university parties and events. Impressed by the turnout and the impact these events had on his classmates, he noticed how students were neglected in national marketing campaigns, and was able to convince several international corporations to agree.

Zac, the COO, has been hosting and throwing parties for over ten years, and over 15 ranging from 80 to 250+ attendees, for birthdays, holidays, or no reason at all. He has also separately organized both social and corporate-style events for the McGill Law Faculty, Dawson First Choice Science Program, McGill AI club, McGill Debating Union, among other other organizations.
 
c and his experience in sales, Adam and his co-founder Zac, started transforming parties and other student events into marketing activations for student oriented brands.

Check out this Advertisement one of our first sponsors, Lucky Egg, made with video from our first party!